CompareEncore vs Google Forms
See what a client likes before you design.
Start from a branding or website questionnaire, then let the client rate pictures from 1 to 10 with their reasons and choose between two directions. Google Forms can put a picture on an answer, but it has no question type for rating one or comparing two. Every way to ask is on Encore’s Free plan. Try the Form below: it’s what a client sees.
Question 1 • Word Pair
Which should the brand feel first?
Question 2 • Pick Many
Is there anything the brand must keep?
Question 3 • This / Not That
We sound…
This is what you’d see
The start of a brand direction.
- Feels first
- Must keep
- Sounds
Side by side.
Each fact as each company’s own pages show it.
| Encore | Google Forms | |
|---|---|---|
| Price and plans | ||
| Paid plansThe cheapest paid plan, month to month | From $5 a monthBilled yearly, or pay monthly | —Not listed on Google Forms’ pages |
| Free planWhat you get without paying | 5 items, 10 responses eachNo card | —Not listed on Google Forms’ pages |
| ResponsesHow many answers a paid plan takes | 500 people a linkMake another link any time; 10 an item on Free | —Not listed on Google Forms’ pages |
| Ways to ask | ||
| One question at a timeOne question per screen | YesOr every question on one page | SectionsOne or more questions a page |
| Pictures as answersPick from pictures | YesPick one or pick many | YesOn a question or an answer |
| Rate each pictureA score for every picture, and what draws them in | Yes: MoodboardEncore does more hereRated 1 to 10, with what draws them in | No |
| Two options side by sideChoose between two options, pair by pair | Yes: ComparisonEncore does more hereOne pair at a time | No |
| Questions, pictures and pairs in orderForms, Moodboards and Comparisons in one Flow | Yes: FlowWith a welcome and an ending | —Not listed on Google Forms’ pages |
| Skip logicShow a question based on an earlier answer | YesEncore does more hereShows a question when an earlier answer matches | By sectionFrom multiple choice and dropdown only |
| Files and payments | ||
| File uploadsFiles sent to you inside the form | NoNo file-upload question | YesGoogle Forms does more hereGoogle sign-in needed; files go to Drive |
| Answers and other tools | ||
| IntegrationsHow answers reach other tools | WebhooksPaid plans: Zapier, Make, n8n or your own code | —Not listed on Google Forms’ pages |
A dash means it is not listed on Google Forms’ pages as of 5 November 2026.
Where the Google Forms facts come from
Each Google Forms fact above was checked on Google Forms’ own pages on 5 November 2026. Prices are in US dollars.
workspace.google.com
Backs these rows: Paid plans, Free plan, Integrations
workspace.google.com/products/formssupport.google.com
Backs these rows: Responses, Rate each picture, Two options side by side, Questions, pictures and pairs in order, File uploads
support.google.com/docs/answer/7322334Google help
Backs these rows: One question at a time, Skip logic
support.google.com/docs/answer/141062Google help
Backs these rows: Pictures as answers
support.google.com/docs/answer/2839737
How Encore is different.
Ask what they think of each picture.
Google Forms can put a picture on a question or on an answer. On an Encore Moodboard a client rates each picture from 1 to 10, picks what draws them in or puts them off, and can say why. Google Forms has no question type for this.
9 out of 10, and why
EncoreMoodboard
Picked, with no score
Google FormsOn a question or an answer
Show two directions side by side.
A Comparison puts two options next to each other: logos, layouts, rooms, packaging. A client picks one, then the next pair, and each pick comes back to you in Results with the option it beat. Google Forms has no question type for this.
A over B, pair by pair
EncoreComparison
No question type for pairs
Google FormsQuestions only
Start from a questionnaire made for the job.
Encore’s free templates are whole questionnaires for real projects. Each one runs a Form, a Moodboard and a Comparison in one Flow. Change the questions and pictures, then send it.
When Google Forms is the better choice.
Google Forms is quick, familiar, and already in a client’s browser. If your questionnaire is a list of plain questions, or you need clients to upload files to you, it does the job well. Its file uploads need a client to sign in to a Google account, and the files go to a folder in your Drive.
Where Google Forms does more.
- Google FormsFile uploads, into your DriveEncore has no file-upload question
If you need files back from a client, or only plain questions answered, choose Google Forms.
Questions from people moving from Google Forms.
Anything else? See pricing
Yes, for questionnaires where taste matters as much as facts. Start from a branding, website or interior design questionnaire, and your client answers questions, rates pictures and chooses between two directions, one after another. For plain questions or file uploads, Google Forms does the job.
Yes. Start from the branding questionnaire template. It asks about the business in a Form, then shows a client pictures to rate on a Moodboard and pairs to choose between in a Comparison, one after another.
No. Encore has no file-upload question. If you need files from a client, ask for them by email, or use a tool with uploads. Google Forms has one, though a client has to sign in to a Google account to use it.
No. They open the link and answer on any device.
Not with an import. Start from one of Encore’s templates and change the questions, or ask your AI agent to write them into Encore for you.
There’s a free plan with no card: 5 Forms, Moodboards, Comparisons or Flows in total, with 10 responses for each. It’s there to show how everything works. For client work, paid plans start at $5 a month billed yearly, while the founding seats last.
Yes. A Form’s responses download as a CSV, and each person’s answers also sit on their own page in Results. On paid plans, a webhook can send each finished response on to Zapier, Make, n8n or your own code.
Yes. Any question can show only when an earlier answer matches, so nobody reads a question they can skip. Google Forms branches by section, and only from multiple choice and dropdown questions.
From Google’s own help pages for Forms, checked on the date shown under the table, which lists each page it used. The Google pages we read state no price and no response limit for Forms, so the table shows a dash there.
Why Encore
Choose Encore when you’re asking clients about taste.
Encore is built for the start of a project, when you need to know what a client likes and why. A client rates pictures and says what draws them in, chooses between two directions, and your AI assistant can read every answer. Google Forms stays the quick choice for plain questions and file uploads.
Every way to ask, free
See the Free plan
Pictures rated 1 to 10
How Moodboards work
Connects to your tools
Webhooks on paid plans
Your AI, connected
How agents work
Founding price
$5a month, billed yearly ($60), no badge
Or $10 a month, billed monthly. A founding price holds as long as your subscription stays active.
Then $120 and $180 a year, and a list price of $200 a year.
Start free100 of 100 founding seats left at $60 a year