Ask the people it affects. Know where they stand.
Put your questions, pictures and pairs on one link. Every answer lands in one place, so you see where people agree and where they split before you decide.
Three steps from a question to a decision.
You build it once, send one link, and read every answer in one place.
Ask what you need to know.
Write questions, or let AI draft them from your goal. You choose what goes in.
More on FormsSequence12 questionsAdd01Welcomed vs ImpressedWord Pair02What should guests remember us for?Pick Many03Where should the new Tidewell sit?Spectrum04Which word fits a stay at Tidewell?Pick One05What makes Tidewell different?Open Text06How do you know Tidewell?Pick OnePreview. Answers here aren’t saved.
SlidesOne question per screenClassicEvery question on one pageGetting to know Tidewell
A few questions before the rebrand starts. Answer the way that feels most natural; there are no wrong answers.
First impressionsHow Tidewell should feel to a guest.When a guest walks into Tidewell, what should they feel first?*
WelcomedorImpressedWhat should guests remember us for?
1The view across the harbor2The copper lamps3The quietThey answer on one link.
They open your link and answer with a tap, on their phone or laptop.
What people seeWhat your client sees · on their laptop, from the link you sent
NNorthlight StudioComparison 3 of 3Which feels more like Tidewell?
Which direction feels closer?
Choose the image that feels closer to the direction you want.
Using the images you liked earlier as the comparison field.
Direction AChoose this
Direction BChoose this
vs Direction AChoose this
Direction BChoose this
See where everyone stands.
Every answer counted, marked Agreed or Split, and exactly as each person gave it.
Results, up closeResults
Discovery conversation1Getting to know Tidewell2First impressions3Which feels more like Tidewell?Who you askedChapter 1 of 3 · Form
Getting to know Tidewell
14 of the 16 people you asked have answered so far. Rows fill in as answers arrive.
14answered2to goThe light in the Quay rooms at about six. Nobody else on the harbor gets it.
Maya Chen · pinned by Lena Ortiz12 questions, in the order they were askedSortWhen a guest walks into Tidewell, what should they feel first?WelcomedAgreed11 Welcomed · 3 ImpressedWhere should the new Tidewell sit?Between quiet and livelySplit7 toward quiet · 7 toward livelyWhich of these should guests remember us for?The view across the harborAgreed10 picked The view across the harbor
Four ways to ask, one place to read them.
People answer better with something to react to. Mix them on one link.
See who’s answered. Nudge the rest.
Everyone you sent it to, finished or partway. One button reminds the people who haven’t finished, never more than once a day.
Results, up closeResults
Discovery conversation1Getting to know Tidewell2First impressions3Which feels more like Tidewell?Who you askedSent Oct 9
Who you asked
16 people so far: 14 finished and 2 partway.
Your agent can run it too.
Works with any agent you already use. It can build a Flow, send the link, nudge the people who haven’t finished and bring back the results.
See how agents workWe kick off the Tidewell rebrand on Monday. Find out how the people who run the hotel see it today.
EUsed Encore
Done. I set up one Flow in Encore for the 16 people. Discovery conversation has three steps:
- Getting to know Tidewell (12 short questions)
- First impressions (a Moodboard of 16 images)
- Which feels more like Tidewell? (4 pairs)
Here’s the link to send: encorehq.co/f/4c1e9a07. Send it from your own email, or ask me to remind anyone who hasn’t finished.
Before you start.
More answers live on Pricing.
If you need facts or opinions in words, start with a Form. If the decision is about taste, add a Moodboard and a Comparison. A Flow puts them all on one link, and you can start from one of eleven examples.
Yes. Who you asked shows who finished, who is partway and who hasn’t started, and one button reminds the people who haven’t finished. Nobody gets more than one reminder a day, or three in all.
No. You read what people said and chose, exactly as they gave it. Encore counts the answers to show where people agreed and where they split. AI helps you draft questions and tag images. It never writes a summary over what people said.
Your next decision deserves more than a guess.
14 days free. Add a card to start; nothing is charged until the trial ends. Cancel any time from Settings.





